In the event management lifecycle, which phase follows initial planning and budgeting?

• A. Logistics and risk planning
• B. Promotion and operations
• C. Event execution
• D. Post-event evaluation and reporting

Answer: (A)

After you establish the event’s scope, objectives, and budget, the next step is to convert that plan into concrete arrangements. This phase focuses on logistics and risk planning—deciding on the venue and layout, transportation and staffing, supplier contracts, timelines, and safety measures, plus identifying and preparing for potential risks. solidifying these logistics and risk controls gives you a workable blueprint you can trust for execution and for coordinating subsequent activities. Without this foundation, promotion and operations could overpromise or face gaps, and the actual event couldn’t be delivered safely and smoothly. In contrast, promotion and operations come into play once the logistics are defined; event execution happens after everything is set in place, and post-event evaluation comes after the event has occurred to assess outcomes and learn for the future.